Friday, October 15, 2004
So, I caught the beginning of his show last night and thought he looked tired and haggard and, I'm ashamed to admit, I began toying with the notion of how, if I were his "people," I would get him out of this jam.
I'm hoping for input from my dear friend, the Corporate Shill, who has some experience polishing turds, but here's what I think is his only option, publicly. (I'll leave it to you lawyer-types to debate the relative merits of him settling.) I think he looks guilty; you turn on the TV and you see him looking tired and haggard and scared and you think, "This is a man who knows he's fucked up beyond belief. This is a man who had everything he could have ever hoped for and flushed it away in a fashion that turns him into a joke."
[Now, some might argue that O'Reilly was already a joke, but I think the joking about O'Reilly previously to this revealed people's anxiety about his power. It was an attempt to deflate him a little. Now, it's different. He used to be a joke because he thought he was better than us; now he's a joke because we know we're better than him.]
I think his only option is to get on TV and say he's got a drinking problem--true or not--and that when drunk, he's acted like a lout. He should say that until he heard the tapes of himself (I'm assuming from the long block quotes in the papers that his accuser has tapes), he was unaware of the extent of his inappropriate behavior. He apologizes to the woman and to other women and gets him into a treatment facility.
I think that's the only hope he has of really salvaging a career. I think fighting this, especially if it drags out for a long time and other women come forward, is only going to make matters worse.
But, maybe he has other options?
3 Comments:
We've been talking about this particular gem in my office for the last day and a half. There's so much wrong with both sides it's laughable -- from a legal AND a p.r. perspective.
While an apology would be central to any image rehab plan, I don't think O'Reilly is capable of apologizing and even if he does -- nobody will buy it because the guy just doesn't do sincerity unless he's kissing George W's ass. Hmmm... maybe GW would like some falafel?
Mackris and her attorney's attempt to get 60 mil out of O'Reilly is extortion and hurts their case. But I also agree that her team has tapes. [Aside -- how does one have "unwanted phone sex'? Can't you just hang up? Did she sit there listening and say, "No, stop. Really, I'm offended, say that again and I'll, I'll hang up!"]
The problem with perfuming a pig like O'Reilly is that his ego will get in the way. Hugh Grant, after being caught with a hooker, put his ego aside and made nice (and I'm personally thankful for that, since it gave the world Bridget Jones' Diary, Love Actually and About a Boy -- yum) but O'Reilly won't be able to. Even if it means the end of his career.
My spouse, who is a lawyer, would like to know why people in the middle of lawsuits keep insisting that they need to go on TV and mouth off. He says it ALWAYS comes back to haunt them.
Will think on this topic today and prepare a mini image plan for O'Reilly. Look for it later kids!
-- The Shill
Aunt B -- my spouse shall hereafter be known as "The Legal Eagle." Unless we want to call him Matlock or Perry Mason. You pick!
-- Shill
Oh, no, let's not make him old before his time. I love The Legal Eagle. It reminds me of Sam from the Muppets... actually, your husband kind of reminds me of Sam from the Muppets.
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